PureAyre was created in 1998 to provide consumers with a safe and
strong solution for odors.
The People for "Pure Air"
Everyone at Clean Earth is focused on the health of people, animals
and our environment. The company's founder, James Mitchell, has a
passion for PureAyre that stems from being extremely sick as a child
with severe asthma, food and environmental allergies. James knows
what it's like to not be able to breathe easily. As an adult, James
became aware of the dangers of indoor air pollution, and increasing
cases of asthma, chemical sensitivities and respiratory illnesses.
James knows this product has to reach a broader market because it
would benefit so many people. Not only does PureAyre get rid of odors
that annoy; it literally cleans the air so people and pets can breathe
As part of its mission, Clean Earth supports various environmental,
animal welfare and socially responsible organizations. Clean Earth
always seeks to have a positive impact on people, pets and the planet.
For example, Clean Earth contracts with SKCAC Industries to package
PureAyre. SKCAC is a non-profit organization that employs
people with developmental disabilities.